CASE STUDY
Selina Bell
Fine Art Wedding Photographer
Selina Bell captures timeless, emotive wedding imagery with a blend of elegance and warmth. While her work spoke volumes, her brand and website didn’t reflect the elevated experience she offered. She came to me ready to reposition her business and attract clients who truly valued her artistry.
THE CHAllenge
Despite her strong reputation, Selina’s brand no longer reflected the caliber of her work — her visual identity felt dated, and her website wasn’t converting the right clients. She needed a refined, strategic brand that showcased her true value and gave her the confidence to raise her rates.
( 01. )
concept development
We started with a clear brand strategy grounded in romantic storytelling and quiet confidence, designed to reflect Selina’s unique style and vision. With emotive, editorial visuals and heartfelt messaging for modern, sentimental couples, the result is a warm, refined brand that feels truly aligned with her work.
( 02. )
visual identity
Selina’s new brand is refined, warm, and emotionally resonant — a seamless reflection of her fine art photography. From a timeless logo suite and soft, light-inspired palette to a custom, conversion-focused website, every detail was intentionally crafted to build trust and attract her ideal clients.
( 03. )
conclusion/results
Selina saw an influx of high-value inquiries, confidently raised her rates without resistance, and booked a client that paid back her full investment. Her transformation proves that a strategic, aligned brand doesn’t just look good — it drives real, measurable results. You can explore her branding and website [here].
( 04. )
